Last updated: April 1, 2026

Wild + Rae (“we,” “our,” or “us”) values your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit or make a purchase from our website.

Information We Collect

When you visit our site, we may collect the following information:

Personal Information

• Name

• Email address

• Shipping and billing address

• Phone number

• Payment details (processed securely through third-party providers)

Device Information

• IP address

• Browser type

• Time zone

• Cookies and tracking data

Order Information

• Products purchased

• Purchase history

• Order details

How We Use Your Information

We use your information to:

• Process and fulfill your orders

• Communicate with you about your order

• Provide customer support

• Send updates, promotions, or marketing emails (if you opt in)

• Improve our website and customer experience

• Prevent fraud and ensure security

Sharing Your Information

We only share your information with trusted third parties necessary to operate our business, including:

• Payment processors (Shopify Payments, PayPal, etc.)

• Shipping carriers

• Email marketing platforms (e.g., Klaviyo)

• Analytics tools (e.g., Google Analytics)

We do not sell your personal information.

Cookies & Tracking

We use cookies to:

• Keep your shopping cart active

• Understand how customers use our site

• Improve performance and user experience

You can disable cookies through your browser settings if you prefer.

Your Rights

You have the right to:

• Access the personal data we hold about you

• Request corrections to your information

• Request deletion of your personal data

• Opt out of marketing emails at any time

To make a request, please contact us at:

hello@wildandrae.com

Data Retention

We keep your order information for our records unless you request deletion.

Security

We take reasonable precautions to protect your personal information. All payments are processed securely through trusted third-party providers.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons.

Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact us:

Email: hello@wildandrae.com